Tuesday, September 17, 2024
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Britam Hiring PR & Communications Associate

PR & Communications Associate  (2100000J)

Job Purpose and Key responsibilities

Job Purpose

The job holder will be responsible for contributing to building the Britam’s brand and corporate image through effective public relations among  internal and external constituents

Key responsibilities

  1. Support the Head of Corporate Communication in developing and implementing the Brand and Communication Strategy;
  2. Working closely with the human resources team and the public relations agency develop and implement an effective Internal Communication Strategy;
  3. Implement the annual Corporate Social Investment Plan;
  4. Developing and managing content planner for the Company’s communication channels, identifying potential news stories and working across teams to plan and develop content;
  5. Ensuring that organisational initiatives and projects are successfully communicated to staff and key external stakeholders;
  6. Planning, editing and production of multimedia content for a variety of internal and external communication channels (intranet, newsletters, website, face-to-face and virtual meetings) ;
  7. Provide creative, editorial and operational support for communications projects, including annual reports;
  8. Support development of brand materials;
  9. Track analytics and create reports detailing successes and failures of communications campaigns;
  10. Responding to requests for information or interviews and escalate the same to the Head of Corporate Communication;  
  11. Supporting the Head of Corporate Communication in tracking, measuring, and reporting on the effectiveness of the Company’s communication and public relations initiatives;
  12. Ensure that all communications and marketing material aligns with brand standards;
  13. Deliver on performance requirements as defined in the departments’ strategy map, balanced scorecard and Personal Scorecard;

Knowledge, experience and qualifications required

  1. Bachelor’s degree in Marketing, Communication, Public Relations or a related field
  2. 4-6 years’ experience in a similar position
  3. Must possess exceptional writing skills and be able to compose engaging and accurate content.
  4. Strong communicator who works well independently and with a team.
  5. Superior time management skills and the ability to juggle multiple projects simultaneously.
  6. Understanding of communications, public relations and marketing best practices.
  7. Ability to think strategically and identify ways to improve communication efforts.
  8. Must be resourceful and take initiative even when given minimal direction.
  9. Experience in the marketing and corporate affairs industry will be an added advantage
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Core Competencies

  • Plan, direct and apply efficiencies and resources in order to optimise output and profitability against time, cost and team targets;
  • Effectively communicate strategic and operational departmental goals and objectives to peers and others in order to ensure proper implementation;
  • Ensure that department priorities are adhered to and effectively communicated;
  • Ensure competent and effective people resources through appropriate coaching, development and people supervision as appropriate;
  • Embody a high performance, proactive culture;
  • Effectively ensure the adherence to key performance areas, deadlines and goals in order to optimise operational effectiveness;
  • Effectively communicate resource needs, possible opportunities and achievements to management in order to aid them in their decision-making;
  • Effectively set and monitor priorities and objectives for more junior staff;
  • Understand and communicate objectives in relation to the larger organisational impact;
  • Effectively disseminate knowledge within the correct context, towards subordinates as well as management;
  • Appropriately model the company values while setting the pace and energy for delivering;
  • Effectively manage and communicate change within the department in order to increase staff and process effectiveness;
  • Provide access to accurate and consistent information and services across all channels;
  • Ensure a seamless experience for clients;
  • Improve service delivery for clients;
  • Engage in continuous brand building to become the trusted partners to clients.

Essential Competencies

  • Presenting and Communicating Information – Speaks fluently; expresses opinions, information and key points of an argument clearly; presents effectively; responds quickly to others ‘reactions and feedback during conversations; projects credibility.
  • Working with People – Shows respect for the views and contributions of team members; shows empathy; listens, supports and cares for others; consults others and pro-actively shares information and expertise with them; builds team spirit and reconciles conflict; adapts to the team and fits in well.
  • Adhering to Principles and Values – Upholds and encourages ethical behavior and departmental values; demonstrates integrity; encourages individual responsibility towards the community and the environment; models the organizational values during every day interactions.
  • Analyzing – Analyses numerical data and all other sources of information, breaking them into component parts, patterns and relationships; probes for further information or greater understanding of a problem; makes rational judgments from the available information and analysis; demonstrates an understanding of how one issue may be part of a much larger system / process / problem.
  • Planning and Organizing – Adheres to and monitors clearly defined objectives; plans activities and projects well in advance and takes account of possible changing circumstances; identifies and organizes resources needed to accomplish tasks; manages time effectively; monitors performance against deadlines and milestones.
  • Delivering Results and Meeting Customer Expectations – Focuses on customer needs and satisfaction; sets and models high standards for quality and quantity; monitors and maintains quality and productivity; works in a systematic methodical and orderly way; consistently achieves projects goals.
  • Deciding and Initiating Action – Takes responsibility for own, as well as subordinates’ actions and projects; takes initiative and works under own direction; initiates and generates activity; introduces improvements into work processes; handles problems with minimal guidance.
  • Leading and Supervising – Provides subordinates with a clear direction; motivates and empowers others; provides subordinates with the relevant coaching; creates a positive climate that fosters learning and development; identifies high potential talent; sets and articulates the departmental vision and values through own personal behavior; sets appropriate standards of behavior.
  • Formulating Strategies and Concepts – Works strategically to realize personal goals; understands and effectively communicates the departmental strategy; translates the departmental strategy and vision into operational responsibilities; takes into consideration departmental strategy during all tasks; takes account of a wide range of issues across, and related to current role.
  • Applying Expertise and Technology – Applies specialist and detailed technical expertise; uses technology to achieve work objectives; develops job knowledge and expertise (theoretical and practical) through continual professional development; demonstrates an understanding of different organizational departments and functions.
  • Following Instructions and Procedures – Challenges authority only when appropriate; follows procedures and policies; keeps to schedules; arrives punctually for work and meetings; demonstrates a commitment to the organization; complies with legal obligations and safety requirements of the role.
  • Adapting and Responding to change – Adapts to changing circumstances; tolerates ambiguity; accepts new ideas and change initiatives; adapts interpersonal style to suit different people or situations; shows an interest in new experiences.
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