James Charles Dickinson, born on May 23, 1999 in Bethlehem, New York, is an American beauty YouTuber, makeup artist, and social media personality who has made a significant impact in the beauty industry. See more of her here.
Growing up in Bethlehem, New York, Charles developed an interest in makeup and hairstyling at a young age, often practicing on his friends and experimenting with different techniques.
In December 2015, Charles started his own YouTube channel where he began posting makeup tutorials and beauty tips. His popularity skyrocketed in September 2016 when a tweet showcasing his senior portrait retaken with a ring light and full makeup went viral. This success led to Charles becoming the first male brand ambassador for the cosmetics brand CoverGirl in October 2016 at the age of 17. His appointment was met with widespread praise and acclaim on social media, and he soon appeared in advertisements for CoverGirl’s So Lashy mascara.
Charles’ rise to fame continued as he collaborated with various celebrities, including Kim Kardashian, Kylie Jenner, Lil Nas X, Kesha, Madison Beer, Doja Cat, and many others, doing their makeup for music videos, photoshoots, and events. His YouTube channel, which features vlogs, makeup tutorials, and collaborations, has amassed over 24 million subscribers with more than 3.6 billion views. On Instagram, Charles boasts an impressive 22.9 million followers and an average of 1.04 million likes per post, where he shares selfies, reels, and pictures from the events he attends.
In 2018, Charles launched his own clothing line, Sisters Apparel, and a makeup collection called the Sister Collection, created in collaboration with Morphe Cosmetics. He also became a member of the Sister Squad, a group of popular YouTubers that includes the Dolan Twins and Emma Chamberlain. That same year, Charles won a Streamy Award for Beauty and a Teen Choice Award for Choice Fashion/Beauty Web Star.
Despite his immense success, Charles has not been without controversy. In 2019, he was involved in a highly publicized feud with fellow beauty YouTuber Tati Westbrook, which led to the cancellation of his Sisters Tour. More recently, in 2021, Charles acknowledged sexting with two underage males and was accused of online grooming by other teenage boys.
Nevertheless, Charles continues to be a prominent figure in the beauty community. In 2020, he hosted, directed, and co-produced the YouTube Originals reality competition series Instant Influencer, for which he won the award for Show of the Year at the 10th Streamy Awards. As of June 2022, Charles has an estimated net worth of $22 million, which he has accumulated through his work as a makeup artist, brand deals, endorsements, and his thriving social media presence.
Despite the challenges he has faced, James Charles remains a trailblazer in the beauty industry, breaking down barriers and inspiring countless individuals with his creativity, talent, and passion for makeup. His journey from a small town in New York to becoming one of the most influential beauty influencers in the world is a testament to the power of hard work, dedication, and embracing one’s unique identity.
Conclusion:
James Charles has transformed the beauty landscape with his innovative makeup techniques and engaging social media presence. From his humble beginnings in Bethlehem, New York, to becoming a global sensation, he has inspired millions with his creativity and passion. Despite facing challenges and controversies, Charles continues to thrive, proving that hard work and authenticity can lead to incredible success in the beauty industry. His journey serves as a reminder that anyone can achieve their dreams with determination and a unique vision.