Molly Sims took to Instagram on Friday to share a bikini-clad post with her 874,000 followers.
The 50-year-old former supermodel – who shared her tips for staying slim earlier this year – posed on a beach in a black two-piece swimsuit.
The mother-of-three, who is married to film producer Scott Stuber, wore dark aviator sunglasses and a black sun hat.
She wrote in the caption that she was wearing ‘my summer uniform’ as likes poured in from her fans.
The star credited Janessa Leone and Jade Swim for her hat and swimwear, and geotagged The Hamptons as her location.
New post: Molly Sims took to Instagram on Friday to share a bikini-clad post with her 874,000 followers
Sizzling: The 50-year-old former supermodel – who shared her tips for staying slim earlier this year – posed on a beach in a black two-piece swimsuit
The Kentucky-born star added an artfully grainy snapshot of herself frolicking along the shore with a patterned black Toteme sarong around her hips.
And she layered gold necklaces with chunky pendants from Shylee Rose Jewelry around her neck.
Molly’s blonde locks spilled out from underneath her hat as she savored the summer day.
The entrepreneur made sure to plug her YSE beauty brand as she displayed products in a Cuyana travel case.
YSE was launched this past April and the name is a nod to her mother Dottie Sims.
‘I called the brand YSE (wise) because a wise woman (my mom, Dorothy) once said: beautiful skin is when you feel your best. So put down the concealer and start living-because life is too short to miss out on the real, everyday magic,’ the multihyphenate penned on the YSE website.
Sims noted that creating the items took three years and ‘hundreds of formulations.’
As she touted her products, she declared she ‘finally perfected my holy grail skincare routine – a routine that delivers genuine, bare-faced beauty.’
Cover-up: Molly accessorized her beach look with a patterned black sarong
Video clip: The bombshell shared a brief recording of herself jumping in the sand
While promoting the launch of her business on the Today show months ago, she shared its mission.
‘It’s all about living your life being happy, making those moments, and having great skin,’ Molly told hosts Hoda Kotb and Jenna Bush Hager.
‘I got married a little late in life, met my prince, started having kids in 2012, and my hyperpigmentation, sun spots…I did everything really harsh,’ she dished, explaining that she tried various treatments like lasers and peels.
‘I want my village, I want my girls, I want my community to feel good and look good,’ she added during the chat.
The Lipstick On The Rim podcast host shares Brooks, 10, Grey, 7, and Scarlett, 8, with her husband, whom she married in 2011.
While on the primetime program, she described being present for parenting her brood.
‘People DM me or text me and they’re like, “Oh, are you tired?” And I go, “Yeah, but, you know, in parenting, the days are long but the years are short.” And you got to lean in,’ she said.
Soaking up the sun: The blonde beauty made herself comfortable by stretching out in the sand
Accessories: The mother-of-three elevated her look with jewelry, a hat, and shades
What’s in her bag: Molly plugged her beauty brand as she displayed products in her Cuyana travel case
Must-haves: Sims also posted a detailed picture displaying her YSE Beauty tote with a bottle of wine inside
Getaway: The entrepreneur set up an umbrella and lounge chair on the beach
Ahead of her 50th birthday on May 25, Molly revealed that bone broth is one of her beauty secrets.
The superstar used social media to share with fans that she drinks the stock and it helps with anti-aging and digestion.
Over a photo of a mug of broth she wrote: ‘Anti-ageing, good for digestions and gut, helps my joints after workouts, better sleep… this has been game changing for me.’
According to WebMD, ‘Bone broth, sometimes called stock, is liquid made from boiling animal bones and connective tissue.
‘Chefs use stock as a base for soups, sauces, and gravies. Some people drink it on its own.’
