The Government of Thailand announced plans to promote cultural tourism between Nan in northern Thailand and Luang Prabang, the historic capital of Laos, with the ultimate aim of nominating Nan as a United Nations Educational, Scientific and Cultural Organisation (UNESCO) World Heritage site.
Government spokesperson Chai Watcharonke revealed that the Cabinet had approved the Culture Ministry’s proposal in March, highlighting Nan’s rich archaeological history, ethnic diversity, and local wisdom as key factors for its nomination.
The government recognises Nan’s potential in tourism due to its abundant natural and cultural resources. By promoting Nan as a twin city to Luang Prabang, which is already a UNESCO World Heritage site, officials aim to position Thailand as a central hub for regional tourism.
Prime Minister Srettha Thavisin has instructed the Natural Resources and Environment Ministry, the Thai World Heritage Committee, and the Culture Ministry to expedite the nomination process. During a recent Cabinet meeting, The PM also discussed plans to upgrade Nan Airport to international status, aiming to attract higher-quality visitors from around the world, said Chai.
“If the plan to promote Nan as a UNESCO World Heritage Site succeeds, it will benefit the economy and incomes of not only the locals but also people living in other nearby provinces.”
On March 19, the cabinet approved a seven million baht budget for the Culture Ministry’s plan to raise public awareness and conduct an academic assessment of Nan’s sites, reported Bangkok Post.
In similar news, the Tourism Authority of Thailand (TAT) is soaring to new heights, actively courting partnerships with a sky-high count of 11 international airlines to elevate both burgeoning and established markets in the latter part of this year.
The marketing blueprint for the latter half of the year is set to take off, concentrating on ascending and seasoned markets, ensuring Thailand remains the top destination for jet-setters worldwide.
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