Laura Freeman founded Laura’s Lean Beef in 1985 after taking over the family farm in Kentucky. Laura was a pioneer in the livestock industry, making the brave decision to raise livestock without the use of added hormones or antibiotics, while the industry increased the use of hormones to accelerate livestock growth and obtain larger, fatter animals in less time. time.
Laura was not satisfied with doing things differently. When opinion about beef in a healthy diet was changing, Laura sought to meet the USDA’s strict standards for lean beef, producing beef that contained no more than 10 grams of fat, which would appeal to a low-fat diet. . Her legacy lives on more than 38 years later, as Laura’s Lean strives to help busy families cook less and spend more time at the table, eating foods that make them feel good.
Today, Laura’s Lean is proud to be the best-selling natural beef brand in the United States, available in over 12,000 stores and online at Meyer Market, Instacart, and Shipt.